At Sitet Rose , we believe that great underwear starts with understanding the people who wear it. Since our founding in 2002, we’ve focused on creating products that prioritize comfort, fit, and individuality. With over 20 years of expertise, we specialize in innovative technologies like laser cutting bonding, seamless designs, and soft cotton fabrics, ensuring every piece feels as good as it looks.

We know that underwear is more than just clothing—it’s a part of your daily life. That’s why we listen to our customers, constantly refining our designs to meet their needs. From the materials we choose to the precision of our craftsmanship, every detail is thoughtfully considered to deliver unmatched comfort and durability.

Today, we proudly export over 70 million pieces annually to South America and beyond, earning the trust of customers in countries like Mexico, Brazil, and Argentina. Our mission is simple: to create underwear that makes you feel confident, supported, and comfortable, every single day.

At Sitet Rose, we’re not just making underwear—we’re crafting solutions for real life. Because when you feel good, you can focus on what truly matters.